KUALA LUMPUR, 16 MARCH 2017: In a world where disparities are on the rise World Vision Malaysia is leveraging on its 30-Hour Famine event to bridge communities across the divide.
For nearly two decades, international NGO, World Vision Malaysia’s 30-Hour Famine serves as a means for Malaysians to reach out to the marginalised and under-served in Malaysia and abroad. From its beginning in December 1997 the 30-Hour Famine has contributed over RM43 million to communities from more than 18 countries.
World Vision Malaysia hopes to raise RM2.7 million for its 30-Hour Famine 2017 with the support of the event’s ambassador – Taiwanese singer Rachel Liang Wen Yin.
Speaking at the launch, Rachel revealed: “My family hails from Taiwan’s Rukai tribe and my parents passed away when I was 10 years old. On many levels I can identify with the communities that World Vision is reaching out to. Signing on as 30-hour Famine Ambassador is an expression of my desire to give back to society. We need each other to bring about positive change. No one can do it alone.”
The day before the official launch, Rachel also visited ElShaddai Refugee Learning Centre, a local beneficiary of the 30-Hour Famine. There, she spent time with Year 6 students where they learnt about maternal and child health through games, arts and crafts. She also had a sing-along session with the students.
World Vision’s 30-Hour Famine 2017 carries with it the theme “One Future: No Hunger”. The event is expected to attract 35,000 participants.
Rachel confirms that she will be at the 30-Hour Famine Countdown event to cheer on the participants as they go through the last four hours of their 30-hour fast.
Participants of the 30-Hour Famine abstain from solid food for 30 consecutive hours at D-I-Y Famine Camps held throughout Malaysia. The event will culminate at the Countdown on 30 July at Stadium Malawati, Shah Alam.
Funds raised through the 30-Hour Famine will be channelled to health and nutrition; economic development; food security and water; and sanitation and hygiene projects in Mongolia, Vietnam, Indonesia, the Philippines and the Democratic Republic of Congo.